Growth Marketing Strategist & Fractional CMO
As your embedded marketing leader, I lead your strategy, align your team, and drive measurable growth tied directly to revenue goals.
Who I Work With
Founder-Led Brands
Founder-led brands ready to scale
E-commerce & Wellness
E-commerce, wellness, lifestyle, and service-based businesses
Strategy + Execution
Teams that need strategy and execution — not just posting
What I Do
I act as an embedded growth leader, owning your marketing strategy and guiding execution so your brand can scale whether through your existing team, overseas content teams, or a hybrid of internal and external resources without hiring a full in-house CMO.
Strategy
- Marketing audits & growth roadmaps
- Brand positioning & messaging
- Channel prioritization
Execution
- Social & content direction
- Influencer & UGC strategy
- Paid media oversight
Systems
- Funnels, email flows & retention
- Subscription & LTV optimization
- Analytics & reporting
Leadership
- Team & contractor management
- Platform-specific strategy
- Acting CMO support
The System Behind the Strategy
I built my own dashboard and execution system — so nothing falls through the cracks.
Every engagement begins with clarity.
- I developed my own
proprietary marketing dashboard — built from the ground up to track execution, monitor performance, and give every client complete visibility into their growth system.
- It maps your customer journey from awareness to advocacy, capturing
gaps, bottlenecks, and missed revenue opportunities in real time with defined goals, assigned ownership, and measurable KPIs.
- No guessing. No scattered efforts. No reactive posting. Just a structured execution system — designed by me, built for your business, engineered to scale.
My Approach
Step 1
Growth Opportunity Audit
Audit & diagnose growth opportunities
Step 2
Goal-Driven Strategy
Build a clear, goal-driven strategy
Step 3
Strategic Execution Support
Execute with your team or mine
Step 4
Testing & Optimization
Test, optimize, and scale what works
Step 5
Performance & ROI Reporting
Report clearly on performance & ROI
What My Clients Say
Stephanie is our social media consultant for our Instagram, Facebook and Twitter accounts. She is absolutely fabulous. She stays in tune with what's happening on our site, and often knows about our new products before I even tell her. Her creativity, timeliness, reliability, and social media knowledge have been integral to our social media success!
Tierney King (Content Manager)
Magna Publications
★ ★ ★ ★ ★
Stephanie has built a highly effective social media campaign for my new book THE LIGHT DOCTOR, which has become a best seller on Amazon. She combines her considerable creative skills, with impressive organization, steadfast reliability and clear communication. She is a joy to work with.
Martin Moore-Ede (Director)
Circadian Light Research Center
★ ★ ★ ★ ★
Stephanie built our marketing function from the ground up, transforming how we attract and retain our client base in the most cost-effective way possible. She is incredibly responsive to our needs, and acts as a proactive thought partner, giving us suggestions without my prompting. Our business is thriving …see more
G. Sunny Grewal (Founder)
StrivePath
★ ★ ★ ★ ★
"Stephanie single-handedly created all the tools necessary for my construction business to have a strong marketing effort and social media presence. Her skills are very well-honed I love working with her because all projects are beautifully completed on time."
Patrick L The
PelicanPower.com
★ ★ ★ ★ ★
"I hired Stephanie to help me with a variety of tasks to help me grow my meditation business. She's scheduled my social media platforms, designed and created graphics in line with my brand and offered great tips with regard to marketing. She is smart, creative and efficient. I highly recommend her!"
Simone Tai
SimoneTai.com
★ ★ ★ ★ ★
"Stephanie helped us automate our email campaigns, create a better design for our site, and helped us be more consistent with our social media. Definitely recommend her services."
Angela K.
Nifty Advisor Support
★ ★ ★ ★ ★
"Stephanie helped us with our social media and website and I have to say she is the best. She took us from non-existence on Social Media to a powerhouse. I would hire her again and again, she is the real deal."
Steve Y National
BrandingSolutions.com
★ ★ ★ ★ ★
" It would be my pleasure to recommend Stephanie for anyone who needs a real social media expert. She not only defined my goals, we set objectives and tactics. I was posting last-minute without any real structure and strategic planning. Identifying my audience and the type of content to post, with her help, I know my business is going to soar.
Shannon B.
Chairsideassisting.com
★ ★ ★ ★ ★
"We would definitely rehire Stephanie. Stephanie was very responsive. Most importantly she got our "voice, brand, feel, and look" quickly and created graphics that we needed and she helped us evolve our newsletter and email campaigns."
Susan R.
LCBGroup.com
★ ★ ★ ★ ★
Stephanie is our social media consultant for our Instagram, Facebook and Twitter accounts. She is absolutely fabulous. She stays in tune with what's happening on our site, and often knows about our new products before I even tell her. Her creativity, timeliness, reliability, and social media knowledge have been integral to our social media success!
Tierney King (Content Manager)
Magna Publications
★ ★ ★ ★ ★
Stephanie has built a highly effective social media campaign for my new book THE LIGHT DOCTOR, which has become a best seller on Amazon. She combines her considerable creative skills, with impressive organization, steadfast reliability and clear communication. She is a joy to work with.
Martin Moore-Ede (Director)
Circadian Light Research Center
★ ★ ★ ★ ★
About Steph
Hey there, I’m Stephanie.
I’m a Growth Marketing Strategist and Fractional CMO who partners with founders to turn scattered marketing into structured, scalable systems that drive real revenue. I step in as a strategic lead, aligning messaging, content, funnels, and team execution into one clear growth engine.
As a founder myself, I blend big picture vision with disciplined execution so brands can scale with clarity and momentum, not chaos.
Ready to Scale Your Marketing?
Steph Hidalgo is a growth marketing strategist and fractional CMO who partners with brands to build scalable marketing systems that drive visibility, trust, and revenue.